Meet the people behind the playbooks—operators, coaches, and franchise builders committed to helping you start confidently, scale faster, and build a business that lasts.
When you choose a franchise, you’re choosing people. At PMI, leadership means clear standards, practical enablement, and accountability to outcomes—so you’re not guessing your way into property management.
Explore About PMI for our story and values, then see how this leadership shows up for you in Training & Support.
We invest in enablement. Our leadership team prioritizes training, SOPs, and coaching over theory—because owners need what to do next more than slide decks.
We build for real markets. The five‑vertical model (Residential, Multifamily, Association/HOA, Short‑Term Rental, Commercial) gives you options to start simple and expand when ready.
We stay close to owners. You’ll see us at trainings, workshops, and check‑ins—listening for gaps and turning field feedback into better playbooks.
PMI’s leadership sets the tone for a system that meets you where you are and grows with you.
what that looks like for you
Clarity from day one.
A structured launch plan with milestones, so you always know what to do this week and next.
Coaching cadence that sticks.
Frachise Success Team coaches (backed by leadership) review your pipeline, pricing, and capacity—and help you activate revenue streams in the right order.
Playbooks that evolve.
We continually refine 30+ revenue‑stream playbooks and tuck‑in acquisition guidance as markets change.
Standards that drive success
You own your business; we provide the system, guardrails, and community so you can operate with confidence.
A diversified path.
Leadership supports five verticals so you can start Residential, then add Multifamily, Association, STR, or Commercial as your team and demand grow.
Prefer to see outcomes first? Browse Owner Success to hear how owners apply our proven system in their local markets.
Steve Hart
Steve Hart
ABOUT
When Steve founded PMI in 2008, his vision was to create the nation’s largest residential, commercial, and association management franchise network.
Much of his career prior to PMI was spent riding the ups and downs of the real estate industry in land development, construction, and sales.
Steve came to understand that no matter what the real estate market is doing, the property management sector of the industry remains stable. With this in mind, he built the PMI model for consistent revenue-generating property management business which now helps hundreds of property managers realize their dreams of successful business ownership.
Stuart McReynolds
Stuart McReynolds
ABOUT
As the COO, Stuart’s primary focus is to deliver on the promise for PMI’s franchisees.
He brings to the company deep operational expertise and general management experience.
He has spent much of his career with global financial services firm American Express, leading diverse teams to deliver their unique brand of outstanding service. Before joining American Express, Stuart was a founding director of a UK-based software and services company and later the Managing Director (CEO) of their Asia Pacific operations in Sydney, Australia. Stuart and his wife Sheryl have four married children, and he enjoys distance running, skiing, and travel.
Jeremiah Cundiff
Jeremiah Cundiff
ABOUT
Jeremiah Cundiff has nearly 20 years of franchising experience growing a broad range of franchise systems—from startups to large franchises with hundreds of millions in systemwide revenue.
In his leadership role, his main focus is franchisee satisfaction and franchisee profitability.
He is passionate about helping franchise owners advance the economics of their business. As the Chief Operating Officer, he works diligently on integrating the vision of the brand internally across all departments and externally across the operating franchise units.
Lon Searle
Lon Searle
ABOUT
Lon Searle brings to PMI his extensive accounting background as a CPA and CMA.
Lon is an innovative financial professional with years of manufacturing, construction, gaming, audit, advertising, and operations experience.
He has helped build new businesses, penetrate new markets, and develop fast growing companies with global reach. He also trains franchisees to utilize financial tools to make acquisitions and unleash value through faster organic growth and strategic planning.
Greg Allison
Greg Allison
ABOUT
Greg comes to PMI with over 25 years of experience in brand management, traditional and digital marketing, and innovation within publishing, retail, consumer packaged goods, and professional service enterprises.
Additionally, Greg founded a marketing services agency and a brand consultancy firm where he worked with clients on brand development and marketing program implementation.
His franchise experience includes various consumer marketing leadership roles at Auto Trader, Alphagraphics Worldwide Printshops and Famous Brands International, global franchisor of Mrs. Fields Cookies, TCBY Frozen Yogurt, Great American Cookies, Pretzel Time, and Pretzelmaker. Greg is passionate about generating brand growth and profitable customer action across the entire franchise ecosystem.
Orlando Pedrero
Orlando Pedrero
ABOUT
A proven entrepreneurial growth leader, Orlando Pedrero is recognized as a commercially astute and top-performing executive credited with combining sales, marketing, and business development expertise to deliver substantial revenue growth in highly competitive business markets.
He is a versatile and proven leader with remarkable efficiency in building and leading cross-functional teams, establishing and implementing strategic business solutions, and identifying and securing new sales growth opportunities.
Blake Sanford
Blake Sanford
ABOUT
During his time at PMI, Blake developed and built the Association Management platform from the ground up, and continues to oversee the management of 50,000 properties nationwide.
As an Executive Director, Blake is responsible for creating national partnerships and developing programs to help franchise owners build profitable asset management businesses.
He is CMCA certified and holds a Bachelor’s Degree from Utah Valley University. Blake enjoys spending time with his wife, Riki, and their son, Vince. He loves to fly fish, golf, and Jeep.
Marianne Heder
Marianne Heder
ABOUT
Marianne Heder was raised on the island of Puerto Rico, living each weekend at her father’s place of work, a 5-star luxury hotel.
This experience gave Marianne the foundation and perspective to be a leader in the hospitality industry. In addition to having hospitality in her blood, Marianne is an entrepreneur and has been working in the real estate and asset management industry since 2005.
She is passionate about helping PMI franchise owners build successful short-term vacation rental businesses by utilizing step-by-step operational processes. She considers hospitality to be an art and helps franchisees understand the value of delivering a unique experience to guests and owners when interacting with the PMI brand.
James Philipps
James Philipps
ABOUT
James has spent the past eight years turning complex property portfolios into smooth-running, growth-ready operations.
After sharpening his accounting and communication acumen at Wolfnest Property Management, he joined Property Management Inc. in 2021. He has since served in a series of director roles overseeing Residential Books and Residential Management.
In April 2025 he took the helm as Executive Director of Residential & Commercial, where he now supports PMI’s franchisees with data-driven operating playbooks, standardized maintenance workflows, and financial controls that protect NOI across hundreds of markets.
Nina Lorenzana
Nina Lorenzana
ABOUT
Nina Lorenzana brings a wealth of property management expertise to her role as Executive Director, Multi-Family and Commercial at PMI.
She has worked at nearly every level of the property management industry, with most of her time spent as VP at Concept Property Management.
Her experiences throughout the industry have given her wide-reaching expertise in leadership and strategy, customer success management, property management systems/tools, budgeting, accounting, and more. Whether it’s enhancing property value, or streamlining operations, Nina has a passion for people and creating lasting value.
Brianna Davis
Brianna Davis
ABOUT
Brianna has spent the past 18 years turning homeowner-association challenges into disciplined, community-building operations that board members trust and residents notice.
She honed that expertise at a Utah community management company, where she led HOA operations for nearly a decade. Since joining Property Management Inc. in 2020, Brianna has progressed from Franchise Business Coach, to Director of Association Operations and now to Executive Director of Operations. In this role, she equips PMI franchisees with field-tested standard operating playbooks, compliance frameworks, and hands-on training that unlock scalable association growth across the network.
A triple-credentialed CAI professional (CMCA, AMS, PCAM) and member of the CMCA Exam Development Committee, Brianna pairs national best practices with real-world franchise insight to keep PMI communities fiscally sound, transparent, and future-ready.
Aaron McElhiney
Aaron McElhiney
ABOUT
Aaron knows the fastest way to grow a real estate management business is through acquisitions.
Having spent the majority of his career as an asset manager in the residential and commercial markets, Aaron uses his expertise to guide PMI property managers through the entire acquisition process from lead sourcing to closing the deal and every step in between. The most exciting part of his job is seeing PMI franchisees growing their business with successful acquisitions.
Now that you’ve met the team behind PMI, see how we’ll support your first steps—and your next level. Schedule a call to walk through your plan with one of our experts.
Leaders are visible at trainings and events and work closely with Success Team coaches. You’ll hear from us through updates and workshops, and you can raise ideas via your coach.
Your Success Team coach is your first line. Leadership backs the standards, playbooks, and resources your coach uses.
Yes—PMI leaders and advisors bring real‑world PM, franchise, and operations backgrounds. See each bio above.
You’ll see it in Training & Support—clear milestones, practical SOPs, and a cadence that keeps you moving.
Visit Investment & ROI for transparent ranges and funding options, then schedule a call to review your numbers together.